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plr article line 1 HOW TO START AND OPERATE YOUR OWN VIDEO TAPING SERVICE plr article line 2 plr article line 3 This is a fabulously profitable business that's still infancy. plr article line 4 And for sure, if you want a business that takes no special plr article line 5 training, expensive office set-up or large investment--yet is plr article line 6 capable of showing almost immediate profits--this is it! plr article line 7 plr article line 8 Now is the ideal time to get started with your own Video Taping plr article line 9 Service. Purchasing and learning how to operate, as well as plr article line 10 maintain the necessary equipment, and the operating procedures plr article line 11 have been so simplified that almost anyone with the ability to plr article line 12 read, can study a video instruction manual for a couple of hours plr article line 13 and immediately produce professional quality, highly marketable plr article line 14 video tapes. Without a doubt, video tape technology has replace plr article line 15 Super 8 home movies as the most-desired memory-saving system. plr article line 16 plr article line 17 One and two-person video aping services around the country are plr article line 18 reporting gross earnings of $50,000 to $100,000 per year. One plr article line 19 operation we looked into, reported an income figure of $80,000 plr article line 20 during the preceeding 12-month period. They were accepting taping plr article line 21 jobs from all quarters and keeping 4-hired teams busy. plr article line 22 plr article line 23 Marketing imagination, organization, and attention to detail are plr article line 24 the keys to success in operating this business. Ideas and request plr article line 25 for a new things or events to tape and preserve for later plr article line 26 playback/viewing, are coming in faster than one can list. Then, plr article line 27 there are so many things to remember and minor details to take plr article line 28 care of, that the only way to operate successfully is with a plr article line 29 series of checklists..for the person selling the service as well plr article line 30 as the man or woman on the recording camera. plr article line 31 plr article line 32 But don't let mentioning of details to remember, scare you off. plr article line 33 On the contrary, you'll find video equipment easy and inexpensive plr article line 34 to practice on, especially when compared to attaining a plr article line 35 comparable degree of expertise with film. You can use the same plr article line 36 tape over and over again, and this is definitely a business where plr article line 37 the phrase "practice leads to perfection," applies without plr article line 38 qualifications or reservations. plr article line 39 plr article line 40 To start a video taping service,You'll need a video "porta-pack" plr article line 41 recorder, and at least a half dozen tapes. Check around in your plr article line 42 area. Start by "reading up" on all the available equipment used plr article line 43 for video taping. A trip to your public library and few hours plr article line 44 browsing thru the periodicals on video equipment should give you plr article line 45 added interest and a basic indoctrination. Next, check out the plr article line 46 suppliers listed in the yellow pages of your telephone directory. plr article line 47 A few phone calls to those places listed, plus a few in-person plr article line 48 visits, should supply you with enough catalogs and "idea plr article line 49 material" to keep you plenty busy for a week or more. These plr article line 50 elementary learning steps are necessary as the foundation of your plr article line 51 business. plr article line 52 plr article line 53 You should be able to buy a good quality video porta-pak recorder plr article line 54 for about $850, with blank tapes for $20 or less. When you buy, plr article line 55 always dicker with the dealer--explaining to him that you're in plr article line 56 the process of establishing a video taping service, and if he plr article line 57 will include a supply of tapes with the recorder, or at least plr article line 58 give you an especially good price on them, you'll probably buy plr article line 59 all your tapes from him. It may not be your regular way of buying plr article line 60 things, but when you're starting a business, every dollar counts, plr article line 61 so always shop around for the best prices. plr article line 62 plr article line 63 Once you have your video recorder, take it home and start plr article line 64 practicing with it. Think of yourself as being on a job for a plr article line 65 homeowner or an insurance company, taking a photographic plr article line 66 inventory of the house and/or the occupant's possessions. plr article line 67 Practice by making a tape record of your own household plr article line 68 furnishings. Make a tape, then play it back and critique your plr article line 69 work. Then do it again, and again, until you have a tape you can plr article line 70 use in sales presentations to homeowners and insurance companies. plr article line 71 Video tape recordings of this kind are becoming extremely popular plr article line 72 with homeowners and insurance companies alike. plr article line 73 plr article line 74 Then, look thru your weekend newspaper and make a note of the plr article line 75 girls announcing wedding dates. Open your telephone directory and plr article line 76 call these girls on the phone. Ask them if they'd mind if you plr article line 77 came to their wedding and make a video tape of it, without any plr article line 78 obligation to them of course. plr article line 79 plr article line 80 So you go to the wedding, introduce yourself and practice making plr article line 81 a video tape of the wedding ceremony. Take the tape home and plr article line 82 critique it. Keep this up until you have a tape you're plr article line 83 reasonably proud of, and then call the bride. Ask to come over plr article line 84 and let her see the tape. Explain to her that you're just getting plr article line 85 started in the business, and you simply want her comments and plr article line 86 suggestions. Chances are, when she sees the tape, she'll want to plr article line 87 buy it. plr article line 88 plr article line 89 While you're in this learning phase of your new business, visit plr article line 90 an apartment building and arrange with the manager to make a plr article line 91 video tape of her showing the apartment to you as a a potential plr article line 92 renter. Contact, a couple of property management and real estate plr article line 93 firms, and do the same thing with condominiums and houses for plr article line 94 sale. plr article line 95 plr article line 96 You might want to listen in on the police radio frequency, and plr article line 97 make tapes of auto accidents, particularly those involving plr article line 98 injuries. Another idea might be the taping of golfers practicing plr article line 99 at the local driving ranges. Other ideas include any kind of plr article line 100 sports practice session, birthday parties, special anniversaries, plr article line 101 baptisms, bar mitsvah's, publicity stories, sales presentations, plr article line 102 and "fireside chats" by company presidents or general managers. plr article line 103 plr article line 104 These are just a few idea suggestions you might want to pursue. plr article line 105 You may find a certain kind of video tapping assignment plr article line 106 especially enjoyable and want to specialize in that area. Or you plr article line 107 may want to leave the door open for any kind of assignment and plr article line 108 handle each as the opportunity presents itself. plr article line 109 plr article line 110 Whatever you decide, there are a few "sure success" points to plr article line 111 keep in mind as you begin to sell your services. Remember, the plr article line 112 idea of having a video cassette system in one's home, is gaining plr article line 113 in popularity every day. There area already some two-million plr article line 114 videocassette recorders in American Homes, with an estimated plr article line 115 100,000 being sold to new customers every month. Further plr article line 116 estimates indicate that by 1990, at least one half of all U.S. plr article line 117 households will own either a videocassette recorder or a plr article line 118 videodisc player. All this means your market is growing and is plr article line 119 expected to continue growing thru the end of this decade. plr article line 120 plr article line 121 Virtually everyone would like to see himself as a star in home plr article line 122 movie. Thus, when you show him a video tape of himself in the plr article line 123 starring role, he'll either buy the tape on the spot or want you plr article line 124 to make a similar tape for him. Regardless of false modesty, plr article line 125 everyone likes to show pictures of himself, and explain to his plr article line 126 friends the different highlights of his or her life. With this plr article line 127 understanding about your prospect in mind when you make a sales plr article line 128 presentation, your closing rate should be quite close to 100 plr article line 129 percent. plr article line 130 plr article line 131 The best way to sell your services is to run a regular ad in your plr article line 132 area newspaper. Such an ad might be similar to this one: plr article line 133 plr article line 134 VIDEO TAPPING SERVICES plr article line 135 Whatever your idea or assignment, we can plr article line 136 handle it for you! No job too large or plr article line 137 too small! We're experts at taping weddings, plr article line 138 anniversaries, birthdays parties and other plr article line 139 special occasions. Commercial assignments plr article line 140 also welcomed. Your satisfaction is guaranteed, plr article line 141 so give us a call---123-4567,right now! plr article line 142 plr article line 143 plr article line 144 When you receive calls in response to this ad, your objective plr article line 145 will be two-fold: Find out what kind of taping job they have in plr article line 146 mind, and set up an appointment to show them an example of the plr article line 147 kinds of tapes you can produce for them. Show them an example of plr article line 148 your work. Once you've met with them, and shown them a plr article line 149 demonstration tape, you should have the sale in your pocket. plr article line 150 plr article line 151 plr article line 152 Never meet with a prospect in a selling situation without some plr article line 153 sort of demonstration tape to show him. Try to match the tape you plr article line 154 show them, as closely to their wants and needs as possible. plr article line 155 Wedding tapes you have made for prospective wedding clients, and plr article line 156 shots of golf practice or instruction to golfing prospects. plr article line 157 plr article line 158 Besides an ad in the newspaper, and the yellow pages of your plr article line 159 telephone directory, make copies of the ad and get it up on the plr article line 160 bulletin boards in your market area. Send news and publicity plr article line 161 releases to all the media in your area, definitely whenever plr article line 162 you've got an unusual or special kind of assignment. plr article line 163 plr article line 164 Have some impressive business cards printed, and hand them out to plr article line 165 whomever, and as often as you can. The slogan on your business plr article line 166 card might read: Have Video Tape Recorder,Available for ANY kind plr article line 167 of assignment--You name it and I'll tape it... plr article line 168 plr article line 169 Radio and/or television advertising will probably be more plr article line 170 expensive than the resulting job assignments will sustain, so be plr article line 171 very cautious when considering this type of advertising. However, plr article line 172 it will very definitely be advantageous for you to pursue guest plr article line 173 interviews on just about any kind of broadcast talk show. Talk plr article line 174 show appearances and free write-ups about your business in your plr article line 175 local newspapers are promotional angles to reach for at every plr article line 176 opportunity. Always be on the lookout for promotional ideas and plr article line 177 gimmicks that will result in area -wide publicity for your plr article line 178 services. plr article line 179 plr article line 180 The bottom line is simply this: Don't be adverse to creating a plr article line 181 story or set of circumstances if it results in a talk show plr article line 182 appearance or newspaper write-up for you. plr article line 183 plr article line 184 How much should you charge for your services? Basically, the plr article line 185 going rate in most large metropolitan area is about $50 per hour plr article line 186 you spend on the assignment. Thus, you're going to have to learn plr article line 187 to estimate pretty accurately just how long each job is going to plr article line 188 take you to produce a quality recording. It's always a good idea plr article line 189 to check out what other video taping services in your area, or in plr article line 190 a comparably sized city in your neighboring states are charging. plr article line 191 Newsletters and trade publications serving businesses of this plr article line 192 type are available, however we don't know of any that have plr article line 193 attained national prominence as of the date of this report. Check plr article line 194 with your equipment supplier on any that he might know of... plr article line 195 plr article line 196 Success with a business of this kind does not require an office plr article line 197 set-up or any special education or training. You can start it on plr article line 198 a part-time basis from your home, and parlay it into a full-time, plr article line 199 very high profit profession. The prestige this business will plr article line 200 afford you is similar to that of a doctor. plr article line 201 plr article line 202 Starting with a young couple's wedding, if you follow up on each plr article line 203 sale properly, you'll probably end up making tapes for the plr article line 204 birthdays of each of their children, school graduations, plr article line 205 anniversaries, more birthdays, family histories, last wills & plr article line 206 testaments, and into a whole new cycle with each generation. plr article line 207 plr article line 208 You will need imagination, an affinity for people and selling plr article line 209 moxie. Imagination is important because in many instances, you'll plr article line 210 have to suggest an idea for your taping services. Although just plr article line 211 about everybody would like to have a taped record of some event plr article line 212 or part of their life to pass along to future generations of plr article line 213 their family, most will not be able to decide what to tape until plr article line 214 you suggest something to them. You'll also find that almost no plr article line 215 one is aware of even half your capabilities until you make plr article line 216 suggestions. plr article line 217 plr article line 218 Taking pictures of people requires an ability to get along well plr article line 219 with people--get them to relax, and immediately feel comfortable plr article line 220 in your presence. You've got to be persuasive while exercising a plr article line 221 great deal of tact and diplomacy. Make friends easily and plr article line 222 quickly. Be aware of, and understanding of wants, desires and plr article line 223 ambitions. plr article line 224 plr article line 225 Actually, selling and getting along with people, are almost plr article line 226 synonymous. Life is and on-going program of selling yourself to plr article line 227 achieve your own wants and ambitions. Read a few good books on plr article line 228 the art of selling, such as: HOW TO SELL YOURSELF by Steve plr article line 229 Girard; and HOW TO SELL ANYTHING TO ANYBODY by Tom Hopkins. plr article line 230 remember, selling is really just a matter of recognizing plr article line 231 someone's needs and then satisfying those needs with a product or plr article line 232 service. plr article line 233 plr article line 234 Your customer will automatically accept it as fact, that you have plr article line 235 the professional knowledge and equipment to fulfill their needs. plr article line 236 All you have to do is reassure them, listen to their reasons for plr article line 237 these needs, and in closing the sale, become a good friend to plr article line 238 them. plr article line 239 plr article line 240 And that's it-- the plan can enable you to get started with your plr article line 241 own Video Taping Service. By following our suggestions, and with plr article line 242 a bit of energy as well as persistence, you should be able to plr article line 243 begin with very little start-up investment and quickly begin to plr article line 244 realize the fruits of your own profitable business. plr article line 245 plr article line 246 If you have any questions, or run into special problems feel free plr article line 247 to call me or drop me a line. Having laid it all out for you, the plr article line 248 rest is up to you---Your future is in your own hands... plr article line 249 |
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